Ambulatory Pediatrics
Volume 2, Issue 2 , Pages 180-184 , March 2002

Strategic Communications in Oral Health: Influencing Public and Professional Opinions and Actions

  • Margo Edmunds, PhD

      Affiliations

    • Corresponding Author InformationAddress correspondence to Margo Edmunds, PhD, Trust for America's Health, 1101 Vermont Ave NW, Suite 501, Washington, DC 20005
  • ,
  • Charles Fulwood

      Affiliations

    • From Trust for America's Health and Johns Hopkins University Bloomberg School of Public Health (Dr Edmunds) and MediaVision USA (Mr Fulwood), Washington, DC

Received 23 March 2001 ,Accepted 15 November 2001.

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  3. National Cancer Institute. . Making Health Communication Programs Work: A Planner's Guide . Bethesda, Md: National Cancer Institute; 1992;
  4. Kotler P . Strategic Marketing for Nonprofit Organizations . 5th ed.. Upper Saddle River, NJ: Prentice-Hall; 1995;
  5. Bonk K , Griggs H , Tynes E . The Jossey-Bass Guide to Strategic Communications for Nonprofits . Washington, DC: Communications Consortium Media Center; 1999;
  6. Radtke JM . Strategic Communications for Nonprofit Organizations . New York, NY: John Wiley & Sons; 1998;
  7. Edelstein BL . Crisis in Care: The Facts Behind Children's Lack of Access to Medicaid Dental Care . Arlington, Va: National Center for Education in Maternal and Child Health; 1998;
  8. Edmunds M , Coye MJ . America's Children: Health Insurance and Access to Care. Washington, DC: National Academy Press; 1998 . Available at: http://www.nap.edu/catalog/6168.html Accessed July 15, 2001
  9. Allukian M . Dental insurance is essential, but not enough . Closing the Gap: Newsletter of the Office of Minority Health . Washington, DC: US Dept of Health and Human Services; 1999;
  10. Riportella-Muller R , Selby-Harrington ML , Richardson LA . Barriers to the use of preventive health services for children . Public Health Rep . 1996;111:71–77
  11. Strecher VJ , Kreuter M , Den Boer D , Kobrin S , Hospers HJ , Skinner CS . The effects of computer-tailored smoking cessation messages in family practice settings . J Fam Pract . 1994;39:262–270
  12. Plain Language Action Network. . Writing User-Friendly Documents. National Partnership for Reinventing Government (NPR) . Available at: http://www.plainlanguage.gov/ Accessed August 17, 2001
  13. Morgan D , Krueger R . The Focus Group Kit . Thousand Oaks, Calif: Sage Publications; 1997;
  14. Kaiser Family Foundation. . Health Insurance Crisis in America: 1999 Data Update . Available at: www.kff.org/content/2001/2002 Accessed October 26, 2001
  15. American College of Physicians-American Society of Internal Medicine. . No Health Insurance? It's Enough to Make You Sick—Scientific Research Linking the Lack of Health Coverage to Poor Health . Available at: www.acponline.org/uninsured/lack-exec.htm Accessed October 26, 2001
  16. Centers for Disease Control and Prevention, National Center for Health Statistics. . Cigarette smoking before and after an excise tax and an antismoking campaign—Massachusetts, 1990–1996 . MMWR . 1996;45:966–970
  17. Edmunds M . Clinical practice guidelines: opportunities and implications . Ann Behav Med . 1996;18:126–132
  18. US Department of Health and Human Services. . Oral Health in America: A Report of the Surgeon General . Rockville, Md: US Dept of Health and Human Services, National Institute of Dental and Craniofacial Research, National Institutes of Health; 2000;

PII: S1530-1567(05)60102-5

doi: 10.1367/1539-4409(2002)002<0180:SCIOHI>2.0.CO;2

Ambulatory Pediatrics
Volume 2, Issue 2 , Pages 180-184 , March 2002